frame. ← Back to home

Privacy Policy

Effective: March 9, 2026

Frame ("we", "us", "our") is an AI-powered eyewear virtual try-on application. We take your privacy seriously. This policy explains what data we collect, how we use it, who we share it with, and the choices you have.

1. Information We Collect

Account Information

When you create an account, we collect:

  • Email address
  • Name (if provided)
  • Authentication credentials from Apple Sign-In or Google Sign-In

Face Data

To provide virtual try-on functionality, we process facial images:

  • Face scan: A short video of your face is captured during the portrait creation step
  • Face embeddings: A compact mathematical representation of your facial features is generated for processing. This is not a photo and cannot be used to reconstruct your appearance
  • Face analysis: Gender and approximate age may be estimated to improve recommendation accuracy
  • Try-on generation: Your photos are securely transmitted to our AI processing partners (see Section 3) via encrypted transfer (TLS) solely for generating try-on images. Images are cached temporarily during processing and automatically deleted afterward — they are not permanently stored

Device Information

  • A hashed device fingerprint is used solely to prevent trial abuse. This is a one-way hash and cannot identify you personally
  • Device type and OS version for compatibility

Usage Data

  • Glasses you browse, save, or try on
  • App interaction data for improving recommendations
  • Subscription status and in-app currency (gems) balance

2. How We Use Your Data

  • Provide virtual try-on and AI-powered recommendation services
  • Personalize glasses suggestions based on your face shape and preferences
  • Process subscriptions and in-app purchases
  • Monitor and improve app performance and stability
  • Send service-related communications
  • Prevent fraud and abuse

We do not use your photos to train AI models. Your images are processed solely to generate try-on results and are not retained for any other purpose.

3. Third-Party Services

We use the following third-party services to provide and improve Frame. Each service receives only the minimum data necessary for its function.

AI Processing Partners

To generate virtual try-on images, your photos are securely transmitted to our AI processing partners. These partners process your images solely to generate try-on results and do not retain your images after processing is complete.

  • Google — AI image processing
  • fal.ai — AI image processing
  • Replicate — AI image processing

Infrastructure

  • Supabase — Authentication, database, and file storage
  • bunny.net — Server hosting and content delivery

Analytics & Error Monitoring

  • Mixpanel — Product analytics (data stored in the EU)
  • Sentry — Error monitoring and crash reporting (no personal photos or face data included)

Payments

  • Adapty — Subscription and in-app purchase management

Authentication

  • Apple Sign-In — Account authentication
  • Google Sign-In — Account authentication

We do not sell your personal data to any third party.

4. Data Storage & Security

Your data is protected using industry-standard security measures:

  • Encryption in transit: All data is transmitted over HTTPS/TLS
  • Data isolation: Your data is stored separately from other users' data
  • Temporary image processing: Photos sent for try-on generation are cached only during processing and automatically deleted afterward — they are not stored permanently
  • Secure authentication: Account access is managed through industry-standard authentication protocols

5. Data Retention & Deletion

  • You can delete individual portraits and try-on results at any time within the app
  • You can delete your entire account through the app settings, which removes all associated data from our systems
  • Images sent for try-on generation are cached temporarily during processing and automatically deleted — they are not stored permanently on our servers or by our AI processing partners
  • If you re-create your account, your subscription status may be restored via your payment provider, but previously deleted content will not be recovered

6. Your Rights

You have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Export your data
  • Withdraw consent at any time by deleting your account

To exercise any of these rights, contact us at serartinfo@gmail.com or use the account deletion feature in the app.

7. Children's Privacy

Frame is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected data from a child under 13, we will promptly delete it.

8. Changes to This Policy

We may update this policy from time to time. We will notify you of significant changes through the app or via email. Your continued use of Frame after changes take effect constitutes acceptance of the updated policy.

9. Contact

If you have questions about this privacy policy or your data, contact us at serartinfo@gmail.com.

  • Privacy Policy
  • Terms of Service
  • Home
© 2026 Frame